Last week, the internet was delighted and puzzled by Shep Smith's introduction of the Fox News Rooms' bizarre, jumbo-sized tablets, so naturally, we asked you to do a little investigative work and find out what was really going on.
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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/NcfGOfZjg8w/@ashleyfeinbergApple took a big step when it introduced the iPhone 5C
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ShareContact: Kristal Griffith
Kristal.Griffith@iaslc.org
720-325-2952
International Association for the Study of Lung Cancer
DENVER -- The International Association for the Study of Lung Cancer (IASLC) awarded five people Advocacy Travel Awards. Awardees receive free conference registration, up to four nights' accommodations, a free IASLC Membership and travel stipend.
"Patient advocates are a critical component in the fight to conquer lung cancer and this is a great way to help integrate advocates into the World Conference," says Kristin Richeimer, director of Membership and Staff Liaison to the IASLC Advocacy Committee. "Awardees will be asked to identify ways they can share information from the conference with others in their region who may not be able to attend."
Winners include Beth Ida Stern, Executive Director of the Lung Cancer Foundation of America; Melinda Kotzian, CEO of the Mesothelioma Applied Research Foundation; Robert Vojakovic, President of the Asbestos Disease Society of Australia; Merel Mountain, President of the Clifton F. Mountain Foundation and Trinidad Donoso, a lung cancer survivor and advocate from Chile.
"There is a lot to be done in lung cancer in Chile, one of the countries in Latin America with the highest smoking rates and the highest percentage of women smokers," says lung cancer survival Trinidad Donoso. "The conference would be a place to gather relevant information on strategies that civil society organizations have implemented in other parts of the world to successfully advocate for lung cancer care."
"I am thrilled to represent the Clifton F. Mountain Foundation at the upcoming 15th World Conference on Lung Cancer in Sydney, Australia and to use the materials and information I gain there in a dynamic fashion to work collaboratively with the IASLC and to help the world of lung cancer patients everywhere - even those as yet undiagnosed," Mountain says.
"The upcoming WCLC will be the first to include a patient advocacy group, (Lung Foundation Australia) on the local organizing committee. The WCLC 2013 program will include sessions that are relevant to patient advocates and provide access to hear the latest research and advances in treatments," says Glenda Colburn, chair of the IASLC Patient Advocacy Committee and a Director at Lung Foundation Australia.
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Funding for the 2013 Advocacy Travel Awards has been generously provided by Bristol-Myers Squibb.
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AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.
ShareContact: Kristal Griffith
Kristal.Griffith@iaslc.org
720-325-2952
International Association for the Study of Lung Cancer
DENVER -- The International Association for the Study of Lung Cancer (IASLC) awarded five people Advocacy Travel Awards. Awardees receive free conference registration, up to four nights' accommodations, a free IASLC Membership and travel stipend.
"Patient advocates are a critical component in the fight to conquer lung cancer and this is a great way to help integrate advocates into the World Conference," says Kristin Richeimer, director of Membership and Staff Liaison to the IASLC Advocacy Committee. "Awardees will be asked to identify ways they can share information from the conference with others in their region who may not be able to attend."
Winners include Beth Ida Stern, Executive Director of the Lung Cancer Foundation of America; Melinda Kotzian, CEO of the Mesothelioma Applied Research Foundation; Robert Vojakovic, President of the Asbestos Disease Society of Australia; Merel Mountain, President of the Clifton F. Mountain Foundation and Trinidad Donoso, a lung cancer survivor and advocate from Chile.
"There is a lot to be done in lung cancer in Chile, one of the countries in Latin America with the highest smoking rates and the highest percentage of women smokers," says lung cancer survival Trinidad Donoso. "The conference would be a place to gather relevant information on strategies that civil society organizations have implemented in other parts of the world to successfully advocate for lung cancer care."
"I am thrilled to represent the Clifton F. Mountain Foundation at the upcoming 15th World Conference on Lung Cancer in Sydney, Australia and to use the materials and information I gain there in a dynamic fashion to work collaboratively with the IASLC and to help the world of lung cancer patients everywhere - even those as yet undiagnosed," Mountain says.
"The upcoming WCLC will be the first to include a patient advocacy group, (Lung Foundation Australia) on the local organizing committee. The WCLC 2013 program will include sessions that are relevant to patient advocates and provide access to hear the latest research and advances in treatments," says Glenda Colburn, chair of the IASLC Patient Advocacy Committee and a Director at Lung Foundation Australia.
###
Funding for the 2013 Advocacy Travel Awards has been generously provided by Bristol-Myers Squibb.
Share
AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.
Burberry CEO Angela Ahrendts has already made a name for herself elevating customer experience at Burberry. Can she do the same for Apple?
Apple's newest retail chief, current Burberry CEO Angela Ahrendts, in 2010
It's a stark contrast to the minimalist glass cube of Apple's Fifth Avenue store in New York City, and a good example of how Apple's built its 400-plus store empire. You can walk into any of the company's stores and walk out with the same gadget, but each store is unique.
Just down the street from that London Apple store is Burberry, which itself is fitted with luxurious finishings. But instead of polished, aluminum gadgets on wooden tablets there are handbags and clothes, wrapped in an air of elegance and warmth.
Those London stores could give us some insight into the mind of Angela Ahrendts, Burberry's chief executive who was just named by Apple to run its retail empire. Ahrendts, who's been Burberry's CEO since 2006, brings the understanding of an emotive shopping experience -- something that Burberry exudes, and Apple is hell bent on preserving.
London Regent Street Burberry and Apple stores
Apple had been looking for a new executive to head its retail efforts since ousting its former chief, John Browett, about a year ago. He was on the job just nine months. The position was left vacant after Ron Johnson, who conceived of the original Apple Stores with Steve Jobs, bolted to take the top job at JCPenney's, only to be ousted himself after he failed to revitalize the department store. Ahrendts will run both Apple's online and offline stores, reporting directly to CEO Tim Cook as a senior vice president. She is said to be starting in the spring.
Apple declined to make her available for an interview.
Angela Ahrendts
It appears that energy is one of the things that attracted Cook to the Burberry CEO. In a memo sent out to the company introducing Ahrendts, Cook noted that she "led Burberry through a period of phenomenal growth with a focus on brand, culture, core values and the power of positive energy."
In Apple's case, the company's products already hit that growth spurt, which has slowed down some in recent months as the tablet and smartphone markets mature. What hasn't slowed are Apple's efforts to expand its retail empire. Last year the company opened up 33 new retail stores. That's down from 40 the year before, though many more of those stores are being built outside of the US, where Apple hopes to expand and diversify its sales.
And speaking of diversity, it might not be long before Ahrendts makes her mark on the physical stores themselves. "One of the challenges for the Apple Store is, the products really speak for themselves, so the retail experience gets kind of lost. For example, the iPhone itself is the main focus," said Stern. Coming from a luxury retailer, one of the changes Stern thinks we can expect to see with Ahrendts at the helm is more displays and focus on luring people in.
More recently, Apple's brought that same ethos to its products. The company's new flagship iPhone 5S, for instance, comes with a gold option, and the cheaper 5C comes in a rainbow of colors. That's in contrast to the black, white, and gray that have made up the look and feel of most Apple products for the past decade.
Of course, just because Ahrendts understands the power of intuition, doesn't mean she's not fluent in data and technology. After she arrived at Burberry in 2006 from Liz Claiborne, she ushered in a new digital regime at the at the over 150-year-old brand. She brought the company into the social era, offering Facebook fans exclusive goodies, and live-tweeting about Burberry models right before they hit the runway. She also incorporated enterprise software like Salesforce and SAP into the company's operations, according to a June 2012 story in Fortune.
She even cultivated a chummy relationship with Salesforce's gregarious CEO Mark Benioff. He declined to be interviewed for this story, instead pointing to a tweet he blasted out with a glowing endorsement:
At Burberry, Ahrendts also helped to marry the online and offline world. Burberry's artofthetrench.com is a site that lets people send in pictures of themselves wearing the company's trench coats. Some items in London stores have RFID tags that let customers watch videos on their phones about how that item was made. And under her watch, the company also held a holographic in-store runway show in 2011 to celebrate the opening of its flagship store in Beijing.
With that said, Apple's already got much of that marketing figured out from a buyer's perspective. It runs only occasional sales at its stores, and has turned even temporary online store downtime into news stories. People spend days, and even take time off work to be the first to buy its products when they go on sale, a process that itself has nearly reached logistical perfection. In that sense, Ahrendts' biggest mark -- changing what happens in the stock rooms and with employees -- might not even be seen in that window display.
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Source: http://feedproxy.google.com/~r/androidcentral/~3/GrpKs45ILb0/story01.htm
